Chapman Lam Elected as New Chairman of Hong Kong Call Centre Association

          Aegon Direct & Affinity Marketing Services (ADAMS), one of Asia's leading insurance marketing consultancy companies, is pleased to announce that Mr. Chapman Lam, their Director, Customer Experience Architecture has become the new Chairman of the Hong Kong Call Centre Association (HKCCA). In this role, he will also serve as one of the Directors of the Asia Pacific Contact Centre Association Leaders (APCCAL), which aims to promote greater dialogue and knowledge sharing amongst the contact centre industry associations from 11 countries, including Thailand, China, Australia and Indonesia.

          "I am confident that with this well-deserved appointment, Chapman will be able to further influence and encourage a new perspective on customer engagement and experience in Thailand," said Kelly Yong, CEO of ADAMS Thailand. "We're proud to have him on our team."

          In addition to serving in his new role, Chapman says he is also looking forward to participating in the APCCAL EXPO 2016 to be held in Hong Kong in November with the theme Omni-channel Customer Experience. "Connecting with customers seamlessly across their choice of channels is what drives my work at ADAMS, so I am excited about the opportunity to share my experiences and learn from others during this year's event."

          About Aegon Direct & Affinity Marketing Services (ADAMS)
          ADAMS is the direct marketing and consulting arm of the Aegon Group in the Asia Pacific region. Having specialized expertise in the design and sales distribution of protection products, ADAMS provides direct insurance solutions for their business partners and their customers; from innovative product design, to customer analytics insights with actionable models, marketing campaign and multi-channel product distribution design; through to assistance with policy administration and claims management.

          ADAMS aims to achieve the perfect balance between performance and risk.

          Contacts:

          Amy Cheung
          Director, Marketing
          +852 3655 8431
          amy.cheung@aegon.com
          www.aegonmarketing.com

          Arttawan Supharattanatham
          Branding and Communication Executive
          +6621632885
          arttawan.supharattanatham@adms-asia.com